GameExpo Wraps in Dubai After Three Days of Gaming and Cosplay

GameExpo concludes in Dubai after three days of esports, cosplay and family entertainment GameExpo, part of the wider Dubai Esports & Games Festival (DEF) 2026, closed on Sunday following a three-day programme that turned the Dubai World Trade Centre into a multi-zone gaming destination. The weekend event combined competitive esports, live activations, fan experiences and … Read more

Mercedes-AMG Driving Experience Debuts at Yas Marina Circuit

Mercedes-AMG driving programme arrives at Yas Marina Circuit Yas Marina Circuit has introduced a Mercedes-AMG Driving Experience to its DriveYAS roster, bringing one of the marque’s high-performance models to the same tarmac that hosts the Formula 1 Etihad Airways Abu Dhabi Grand Prix. The programme, delivered in partnership with Emirates Motor Company, gives participants the … Read more

TODA at Souk Madinat Jumeirah: Immersive Shows for Eid Weekend

Immersive art and wellness programming at Souk Madinat Jumeirah through May Theatre of Digital Art (TODA), located within Souk Madinat Jumeirah, has scheduled a range of immersive shows, live concerts and wellness experiences across May, timed to coincide with the Eid Al Adha long weekend. The programme blends family-oriented performances with contemporary music and experiential … Read more

Dubai Expands Major Festivals and Citywide Experiences Through New Al Ghurair Partnership

Dubai Festivals and Retail Establishment has signed a new multi-year partnership with Al Ghurair aimed at expanding Dubai’s growing calendar of festivals, entertainment experiences, and community events across the city. The three-year agreement, running from 2026 through 2029, strengthens collaboration between the public and private sectors as Dubai continues investing in large-scale lifestyle, tourism, gaming, … Read more

Dubai Esports & Games Festival 2026 Expands With New Dates, GameExpo and Citywide Events

Dubai Esports & Games Festival 2026 is returning with an expanded edition this year, transforming Dubai into a citywide gaming and entertainment hub from May 22 to June 7. Organised by Dubai Festivals and Retail Establishment, part of Dubai Department of Economy and Tourism, the annual festival continues to grow as one of the region’s … Read more

Dubai’s Viral FIX Chocolate Brand Launches ‘Messages from the UAE’ Experience at Kite Beach

FIX Dessert Chocolatier, the Dubai-born creator behind the viral “Original Dubai Chocolate,” is bringing a new community-focused experience to Kite Beach this weekend with an interactive public art installation celebrating kindness, creativity, and local culture. Taking place on May 9 and 10 in partnership with Careem, the “Messages from the UAE” activation invites visitors to … Read more